SUPERDUPER is an Italian brand born in Florence in 2011. Its hats, including the iconic Hobo, are handcrafted on-demand, so that both unnecessary waste and excess inventory are minimized. SUPERDUPER is young, driven by a strong creative spirit, and motivated by the desire to create excellent quality products that can last the long haul. On each SUPERDUPER hat is sewn an EarthpieceTM, a small natural stone, to highlight the uniqueness of each piece.
